The Women in Business Events
List of Upcoming Events
From Story to Screen: Building Confidence and Impact in Your Visual Content
From Story to Screen: Building Confidence and Impact in Your Visual Content
Step into the spotlight with purpose. This workshop will transform how you tell your story, connect with your audience, and show up confidently in front of the camera.
Whether you’re creating social media reels, video campaigns, or branded storytelling pieces, the way you show up on screen can make or break your message.
In this hands-on, interactive workshop, Pat from Greer Films will guide you through the art of storytelling and give you the tools to present with confidence.
You’ll learn how to translate your business vision into compelling visual content, all while feeling comfortable and authentic on camera.
Walk away with practical strategies, real-world examples, and the self-assurance to step in front of the lens — and own it.
What You'll Learn
How to craft a story that resonates with your audience.
Techniques to present yourself naturally on camera.
Framing and visual composition tips to enhance storytelling.
How to use your environment (or location) to strengthen your message.
Strategies for overcoming camera shyness and performance anxiety.
By the end of this workshop, you’ll have
Understand the core principles of visual storytelling.
Have a clear on-camera strategy for your brand or business.
Feel more confident and prepared to be filmed.
Be able to direct yourself and others in a shoot.
Have practical tools to elevate your future content.
What’s Included
Practical exercises and live demonstrations.
A storytelling framework you can use for any type of content.
On-the-spot coaching and feedback from Pat.
A resource sheet with key takeaways and action steps.
**If you are attending The Women in Business Collective Central Coast Conference, you will receive a discount of 30% off this master class, check your correspondence for your discount code.
Your Presenter
Pat Greer - Greer Films
Greer Films – 7 Years in the Making | Ready to Create
Greer Films is a creative production and marketing studio based in Bathurst, NSW. With over seven years in business, we’ve grown from a one-camera dream into a full-scale crew, capturing bold stories for brands across Australia. From strategy and storytelling to videography, photography, and digital media marketing (including social media management). We create with intention, helping businesses connect, captivate, and grow. Whether you're a solo entrepreneur or a large team, we believe telling your story should be approachable and effective, not overwhelming.
How to connect with Pat:
The Energy Edit
The Energy Edit: Rituals, Rhythms & Rest for Women in Business
It’s not hustle - it’s self-trust!
Summary
Forget hustle culture, in this 2.5-hour masterclass, you'll learn how to craft a business rhythm that supports your energy, honours your natural rhythms, and finally feels like it fits.
We’ll move beyond rigid routines and to-do lists, and instead map out your week using mindset tools, micro-rest strategies, and rituals that fuel creativity, calm and clarity.
Whether you identify as neurodivergent or you're simply done with pushing through and burning out - this session will help you reclaim your time, trust your rhythm, and build a week that works with you, not against you.
What You'll Learn
How to identify your natural work rhythms
The mindset traps that lead to burnout
Tools for energy mapping and decision fatigue
Why ritual > routine—and how to create meaningful ones
Rest as a strategy (not a reward)
By the end of this workshop, you’ll have
A personalised Weekly Rhythm Map that aligns with your energy and business goals
Clarity on when (and how) you work best
A menu of rituals to anchor your days and spark motivation
Permission to stop forcing yourself into a productivity mould that doesn’t serve you
A refreshed sense of self-trust, calm, and confidence in how you run your week
What’s Included
2.5 hours of interactive, practical instruction
Hands-on mapping, mindset reflection, and energy tracking exercises
Post-workshop support
Gentle guidance with plenty of time for questions, sharing, and real talk
**If you are attending The Women in Business Collective Central Coast Conference, you will receive a discount of 30% off this master class, check your correspondence for your discount code.
Your Presenter
Jane Ekholm - The Jane Edit
Jane Ekholm is a passionate advocate for women in small business and a dedicated Virtual Assistant, mentor, and community builder. With over 30 years of experience in business administration, event management, and creative small business, Jane brings a deeply personal and empowering approach to helping women-led businesses streamline their operations, elevate their brands, and grow with purpose.
Since founding her Virtual Assistant business, The Jane Edit, in 2016, Jane has made a conscious decision to work exclusively with women - a choice that reflects her deep commitment to creating safe, supportive, and empowering spaces for female business owners. Her services - ranging from business administration, web design, marketing, event management to graphic design - are tailored to meet the unique needs of each client. Her goal is to provide seamless, high-quality support so women in business can focus on what they do best to succeed.
Beyond client work, Jane is committed to empowering other Virtual Assistants. As a qualified counsellor and experienced mentor, she helps women in the VA industry build confidence, develop essential skills, and cultivate the mindset needed for sustainable success. Jane is known for her warm, relatable approach and her unwavering belief in community over competition.
As co-founder of Newcastle Virtual Assistants, Jane has been instrumental in growing a vibrant and inclusive network of over 270 Virtual Assistants. Her focus is on fostering connection, collaboration, and collective growth for women navigating the complexities of running a remote business. Her leadership continues to bridge the gap between talented Virtual Assistants and the businesses that need them.
Through her mentoring, client support, advocacy and initiatives for connection, Jane continues to make a lasting impact on small businesses and Virtual Assistants alike. Her mission is to empower others to thrive in the ever-evolving digital landscape with confidence and purpose.
